U.S. Share Of Mobile Ad Impressions Dips Below 50% On Worldwide Surge, Opera Finds

Opera Mediaworks today released its State of Mobile Advertising Report for Q2 2013, and the news from the largest mobile ad platform is that mobile ad impressions are growing globally, with U.S. share dipping to below 50 percent, though American impressions still account for just under 75 percent of revenue, meaning its dropping share doesn't make it any less important for advertisers going after mobile users.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/PzecXWFszUk/

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